The New Red Mall
From the collection of
From the collection of
Out with the old and in with the new; shop 'til you drop gets a makeover.
The creation of the Red Mall at the Gateshead Metro Centre marked the beginning of a new era, as the latest owners sought to phase out more of the quirky elements installed by the original designer, and create a minimalist retail space dedicated to pure purchasing power. Street games like Sir John Hall's giant chess sets had long-since been removed, but with the successful opening of the Red Mall the way was clear to remove the amusements of Metroland and fill its floorspace with more commercial rentals.
Made for Capital Shopping Centres, a film about their £85 million investment to develop and build the Red Mall and Public Transport Interchange at the Metro Centre in Gateshead. The film features a brief history of the Metro Centre, the launch ceremony with the Mayor of Gateshead and time-lapse images showing the early development of the site, as well as artistic impressions of what the new mall will look like and how it will improve the retail experience when it opens in autumn 2004.