Laser disc used to publish a catalogue of the East of England Show to reach a larger audience.

A team of 44 photographers are taking still pictures of all the machines, livestock and attractions at the East of England Show, held annually in Peterborough. After the 1,000 rolls of photographic film are processed, this visual record of a major agricultural show will be stored on a laser video disc, along with a teletext description for each item, utilising the latest technology.The project has been commissioned by the Department of the Environment to test the potential of the LaserDisc system to promote communication and sales in the agricultural sector. The project is controlled from a home computer. Each disc can store up to 54,000 stills, but Interactive Pictures have plans for up to 110,000 stills on a disc and expansion of this information and documentation service to agricultural shows across the UK.Reporter Greg Barnes spoke with John Sayer of Interactive Pictures Ltd for this video, made to be shown in a news story on Anglia Television's early evening news / magazine programme About Anglia.