Rise and shine! Newark market calls with a seductive array of produce.

This promotional film bills the market town of Newark as central to the farming industry, with a seductive array of regional produce and livestock. It was sponsored by the British Council and intended for an international audience. Experienced nature director Mary Field had worked for Gaumont-British Instructional for years, and was drafted in to send a strong message about wartime agricultural production in the UK.

Tour of old Nottinghamshire market town on market day.