The anti-smoking campaign starts here, with the first ever anti-tobacco film - and very impressive it is too.

The gradual decline of cigarette smoking is one of the great public health stories of the second half of the twentieth century. Film and TV play a huge role in that story, starting right here with Smoking and You, the very first official screen contribution to decades of health education campaigning. The film, made on a tight budget by the innovative documentary maker Derrick Knight, lays out the facts with an impressive directness, confronting smokers and potential smokers with increasingly devastating information, while montages of hidden-camera footage make smoking look distinctly unattractive.

The risks of cigarette smoking, factually presented with the object of
discouraging the 11-16 age group from forming the habit. Effects of smoking on
the throat and lungs are explained in diagrams and illustrated by the cases of
two heavy smokers; research with a smoking machine shows the amount of
chemicals inhaled; an animated sequence shows the rise in smoking and the
number of deaths from lung cancer since 1910.