CDF - Dog Food Advertisement

From the collection of

Screen Archive South East at the University of Brighton collects, preserves, catalogues and provides public access to its collection of films and magic lantern slides. The collection charts the rise of screen culture in the region and the nation and captures many aspects of life, work and creativity in the South East from the late 19th century to the present day. It is available for research, screenings, creative re-use and commercial access.

CDF - Dog Food Advertisement

Screen Archive South East at the University of Brighton
1964-01-01
Sound

This pet-food advert features a child using toy blocks to visually spell out CDF - Chicken Dog Food, accompanied by a sonorous and authoritative voice on the soundtrack. All the while a puppy is sniffing around a labelled can. It then dashes off to a bowl chock full of CDF and wolfs it down. The final packshot shows the price of cans of CDF - in pre-decimalisation currency.

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