Cinemagazine, in Technicolor, combining general interest items with ads for Lux Toilet Soap, Wisk washing powder and Horlicks.
JEAN KENT'S NEW BATHTIME LUXURY. Advert for new bath-size Lux soap. Jean Kent applies make-up and is chauffeur driven to the film studios, where she enters her dressing room. "Like 9 out of 10 film stars she uses Lux" (53) TAKING THE CAKE. A housewife slices glace cherries and coats them with flour before adding to cake mixture. The baked cake. Icing the cake (154) SIMPLE AS ABC. Advert for Wisk washing powder: a housewife loads a copper-topped washing machine. During its 3 minute boil she soaks a dirty duster in a bowl of Wisk lather, wrings it out and dries it. By using Wisk 1-3 hours are saved each wash day (251) GRACE AND SPEED. British hurdler Maureen Dyson (nee Gardner) loosening up on a running track during training. Getting into her blocks. Her start and hurdling action are seen in slow and normal motion. She poses for the camera (346) A DESIGN FOR LIVING. Horlicks advert. Julie Harris, dress designer for the cinema, gets out of bed. She is seen selecting dress fabrics, drawing a blueprint and giving instructions to a toile cutter. The completed dress is fitted to a fashion model. Harris drinking Horlicks as a nightcap (442)