Enid Brigg's film starts with swimmers enjoying the water while dinghies sail in the background. Visitors then take their seats for a minstrel show at Uncle Mack's end-of-the-pier show after which we see rowboats for hire and a brave man diving from a wooden post. Back on the jetty, visitors queue for tickets at Uncle Mack's, while the minstrels, without black make-up, mix with the crowds. After a potato contest we end with children enjoying a mass Shrove Tuesday boat ride.