Safe and Sound
- 1955
Safe and Sound
Dennis Price gives his best Noël Coward impersonation in an attempt to sell TV advertising to brands.
Ad agency Foote, Cone and Belding invented this half-hour of television to persuade clients to buy advertising slots on the new ITV network. They even made fake adverts, one featuring Dennis Price impersonating Noël Coward. There are also glimpses of the sort of drama anticipated for ITV, with mocked-up mini-episodes of mystery series 'Strange Experiences', starring a young Peter Sallis.
Tags
Commercial Television
The launch of ITV on 22 September 1955 brought advertising to the small screen. Commercial television spread rapidly across the country, inviting the salesperson into every living room.
This collection shows how some advertisers struggled to find the right voice and formats for the new medium, while others hit the ground running. Look out for rare examples of the shortlived 'admags' - banned in 1962 for blurring the distinction between programmes and adverts.
24 videos in this collection
1
Safe and Sound
2
T.V. Talk - Lintas
3
Kelloggs Corn Flakes: Teenager: 81200
4
Shippam's Pilchard fishermen at sea
5
Shippam's Three Beans
6
Bairns-Wear Wools and Woollies - For Boys and Girls
7
At Home with Joy Shelton An Advertising Feature
8
Your Shopping Service (Fashion and Beauty)
9
Heinz Soups Tomato (No 1)
10
Chicken and Meat paste - Children's Tea Party
11
Branston Pickle: Advertising Agency
12
Guinness - Mr Pastry
13
Heinz Baked Beans More Beans
14
Guinness Samba Time
15
Butlin's Holiday Hotels 60 Seconds
16
Bairns-Wear Wools and Woollies - Miss Fay Linton
17
Courtaulds Reel
18
Midland Counties Ice Cream Television Advertisements - Compilation
19
Bairns-Wear Fully Fashioned Knitwear
20
Liberty Foundations Commercial
21
Buzby - Gossip
22
Buzby - Plumber
23
Buzby - Snowman
24